Introducing an organization or context, describing its sectors and activities, and how the chosen context relates to the whole organization.
The
structure of the design firm is flexible consisting of small working groups in
which participants share a common concern and interact on an ongoing basis. These
groups could also fit to the notion of the communities of practice.
Selecting a specific context in the organization
The design firm consists of several
sub-groups that are divided by area of expertise (product design, architectural
design, etc). Since each of these communities faces different knowledge
management issues, it was decided to select only a particular context and more
specifically the context of product design. The main reason for this
selection was that in this area numerous, innovative ideas emerge, while the
achievability and the successful development of them is never guaranteed.
Although
many characteristics of the context might change (workplace, targets, etc), the
participants, know each other well, acting like ‘insiders’ in a close-knit
community.
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